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A Journey Through Symbols – Topkapı University
We believe that the symbols on packaging create their own language and leave a lasting impression on the minds of consumers.
Packaging is not only a carrier of a product, but also a transmitter of a message. We believe that just like the material itself, the symbols printed on packaging leave a meaningful trace in the minds of people.
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The Story of the Recycling Symbol
In 1970, during a university competition held in the United States, the recycling symbol was designed by Gary Anderson, a 23 year old graphic design student. Since then, it has become one of the most powerful icons of global environmental awareness.
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